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Friday, January 30, 2009

G-Aid vs. Altrok Radio: It's A Funny Thing...

by Altrok Radio

[Program note: Altrok's Daily Retro is on today from 11:30am to 1:30pm Eastern - you'll like it.]

Last Saturday, I launched the "Altrok's G-Aid" web radio station, figuring it'd be nice to give the displaced listeners of G-Rock Radio a place to call their own. The idea was to play, as closely as possible, exactly what G-Rock Radio was playing at the moment its plug was pulled.

Meanwhile, since a sizeable bunch of folks already tune in to Altrok Radio regularly, I figured I'd keep that running, and take the hit on listenership as people inevitably gravitated to the more mainstream service.

Well, it's a funny thing - it appears that G-Aid has been sampled an awful lot, but that Altrok Radio's listenership is growing.

I can leap to a few conclusions, I suppose, but really, I just like that people are listening. Hit those links at the top of the page to cast your vote, so to speak.

posted 1/30/2009 10:17:00 AM

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Welcome to Altrok.com, also available at AltrokRadio.com and AltrockRadio.com. Here's where the remaining listeners of several fine radio stations have retreated, regrouped, and built a replacement strong enough to stand on its own. It builds on the independent legacy of New Jersey's FM106.3, New York's WPIX and WLIR, Oklahoma's 105.3 The Spy, the pre-buyout mindset of KROQ, WBCN and WHFS and of every other alternative station that was destroyed at a moment's notice - not because they weren't making money, but because there was bigger money to be found elsewhere.
 
We've stood by as truly independent alternative rock radio died. Sure, something called "alternative" took its place, but we know for sure that anything that "tests well" with soccer moms just ain't alternative. (Even if some of us happen to be soccer moms.) So we've taken matters into our own hands.
 
This really is independent alternative rock radio, visible here at Altrok.com and audible at our web radio station. It has the classic music that fired our passions back in the day - or that we maybe only heard about from our elders - but it's mostly made of the new music that does precisely the same for us now. We're paying attention to scenes all over the world, watching the energy build, and waiting to see what it creates. Wherever it happens, we'll make sure you can hear about it here. We've been slowly building all this since 2001, and now that you've noticed us, we're glad you're here.
 
Of course, it's only here because you want it to be here, and it can only stay if you help it along - especially by checking out our advertisers (they support us) and by listening (the more that listen, the more visible we are.) Please use the "feedback" link above to let us know whether it works for you, and what you want it to be as the future unfolds. (And if you need help hearing it, let us know that, too.)